Informative treatment of sportsmen´s wives and girlfriends (WAGs) in Spanish sport digital press

Authors

  • Ana M. Muñoz-Muñoz El profesional de la información
  • Juana Salido-Fernández

DOI:

https://doi.org/10.3145/epi.2018.mar.11

Keywords:

Digital press, Sport press, Newspapers, Sports, Women, Gender stereotypes, Female image, Content analysis, Athletes, Pro-athletes, Sportmen, Wives and girlfriends, WAGs, As, Marca, Mundo deportivo, Sport.

Abstract

This paper studies the coverage of WAGs (wives and girlfriends of sportsmen) in online sports-media by analyzing 418 articles published in four major online sports´ newspapers in Spain: Marca, As, Mundo  deportivo, and Sport. A content analysis was used to create a card of analysis with ten fields. Thus, the paper analyzes the evolution of this phenomenon between 2000 and 2015; the sections, sport, type, and extension of such news; authorship, headlines, main theme, and information linked to negative facts about them; and the role played by women. Results show a significant increase in news coverage about WAGs in all newspapers. The coverage is mainly short news stories with abundant images; located in entertainment sections; associated with beauty, motherhood, male dependence, and subordination.

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Published

2018-04-04

How to Cite

Muñoz-Muñoz, A. M., & Salido-Fernández, J. (2018). Informative treatment of sportsmen´s wives and girlfriends (WAGs) in Spanish sport digital press. Profesional De La información, 27(2), 331–340. https://doi.org/10.3145/epi.2018.mar.11

Issue

Vol. 27 No. 2 (2018): Indicadores I

Section

Research articles

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