Web usage data mining

Authors

  • José-Luis Ortega El profesional de la información
  • Isidro F. Aguillo

DOI:

https://doi.org/10.3145/epi.2009.ene.03

Keywords:

Cybermetrics, Web data mining, Log file analysis, Usage statistics

Abstract

The analysis of web usage information is an important cybermetric tool for describing the visits and visitors to a website, and their navigation behaviour, which can help in designing the structure and contents of the webpages. The paper describes the main concepts (log file, session, user) and introduces both manual and automated techniques to study the log files. Finally, the counters and trackers are described, paying special attention to the statistics offered by two systems: Google Analytics and StatCounter.

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Published

2009-07-26

How to Cite

Ortega, J.-L., & Aguillo, I. F. (2009). Web usage data mining. Profesional De La información, 18(1), 20–26. https://doi.org/10.3145/epi.2009.ene.03

Issue

Vol. 18 No. 1 (2009): Análisis y minerí­a web

Section

Research articles

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