Research on selective media exposure in Spain: a critical review of its findings, application phases, and blind spots

Autores/as

  • Lidia Valera-Ordaz Universitat de València

DOI:

https://doi.org/10.3145/epi.2023.sep.07

Palabras clave:

Literature review, Selective exposure, Cross-cutting exposure, Selective avoidance, Media consumption, Political information, Television, Radio, Press, Internet, Social media

Resumen

This paper is the first review of selective exposure studies in Spain, offering comprehensive insights into the diverse findings and analytical strategies employed over almost three decades by studies that explore the politically oriented media consumption of Spanish audiences. The article divides the evolution of this research line in Spain into two main phases –an initial phase (1995-2016) and a consolidation phase (2017-present)– according to the methodological approaches used during each period. Despite the challenges posed by working with secondary data and the lack of experimental designs, we note a robust initiation of this research line in Spain, accompanied by increasing methodological sophistication and diversification and a substantial accumulation of evidence on how Spanish audiences selectively consume like-minded news media. The paper also identifies the blind spots of selective exposure research in Spain, such as the scarcity of primary data sources, which overlooks phenomena such as online selective exposure and selective avoidance, the need to supplement multivariate analyses with other techniques that allow the direction of causal influence between variables to be established, and the significance of assessing the role of public media as facilitators or inhibitors of cross-cutting exposure.

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Valera-Ordaz, Lidia (2022). “Political identity and news media choice: The polarizing logic of selective exposure during the Catalan independence conflict”. Mass communication and society, v. 26, n. 2, pp. 326-352. https://doi.org/10.1080/15205436.2022.2127366

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Zoizner, Alon; Sheafer, Tamir; Castro, Laia; Aalbert, Toril; Cardenal, Ana S.; Corbu, Nicoleta; De-Vreese, Claes; Esser, Frank; Hopman, David N.; Koc-Michalska, Karolina; Matthes, Jörg; Schemer, Christian; Spendore, Sergio; Stanyer, James; Stępińska, Agnieszka; Štětka, Václav; Strömbäck, Jesper; Theocharis, Yannis; Van-Aelst, Peter (2022). “The effects of the Covid-19 outbreak on selective exposure: Evidence from 17 countries”. Political communication, v. 39, n. 5, pp. 674-696. https://doi.org/10.1080/10584609.2022.2107745

Publicado

2023-09-07

Cómo citar

Valera-Ordaz, L. (2023). Research on selective media exposure in Spain: a critical review of its findings, application phases, and blind spots. Profesional De La información, 32(5). https://doi.org/10.3145/epi.2023.sep.07

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Artículos de investigación / Research articles

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