«Examining Influence of Electronic Words of Mouth and Social Media Marketing on Customer Satisfaction and Purchase Intention: Moderating Impact of Effectiveness of Information and Communication Technologies». Profesional de la información 33, no. 4 (noviembre 10, 2024). Accedido marzo 21, 2026. https://revista.profesionaldelainformacion.com/index.php/EPI/article/view/87804.